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As you know I produce and use a lot of PLR material, and I’ve had some spectacular results with it. But I think a lot of people could use some tips on how to use PLR ebooks in the most profitable way.

The classic way to use a PLR ebook is simply to sell it almost as it comes, as you might do with a resell rights ebook, except that pretty much everybody has the sense to put some kind of a link into a PLR ebook since you can edit them. This could be a link to your own site in that niche if you have one, driving people back to your site to pick up your other offers, click on your Adsense, join your forum or whatever. But if you don’t have a content site in the niche, you can still profit from the opportunity to edit by putting links to a related affiliate product in there.

It is worth taking a little trouble over what you promote here. There is no point promoting something that is going to give them the same information as your PLR ebook already gave.

For example, take this Seduction PLR ebook:

http://www.flamillion.com/seduction-ebook.htm

This is a 45-page ebook so it’s quite substantial and it has some good information for guys who are looking to increase their success with women. So what kind of affiliate products would you promote in that?

Well, you do NOT want to promote another ebook on seduction. The guy has just paid for your ebook – don’t have him think he has not bought the best, by promoting another one! And yet that’s exactly the kind of thing that a lot of people do.

Have faith in your product. Assume the guy’s bought it, it works, and he’s easily getting women into the bedroom. What does he need to know now? The next stage – what to do there!

You may be surprised to know that there are ebooks about this next stage in Clickbank. (Tip: I find that searching the Clickbank Marketplace is a nightmare – so I use CB Engine instead. It’s free.)

It is also worth checking out the marketplace at PayDotCom

Something I would always do with a PLR ebook is change the title. The downside of trying to make money with resale rights products is that somebody always starts selling the darn thing for 99 cents on eBay. With a PLR ebook you can very easily avoid that by changing
the title so that when people come to your site and then do a Google search for your ebook title to see if they can get it cheaper elsewhere, they don’t find it

Personally, I edit them, too. I spent two days editing the Seduction book before offering it to you but that is nothing to the time it would have taken to write it from scratch. Even if you outsource the editing, it will still be much cheaper than commissioning an ebook. But if it is good quality – which the ebook on Seduction now is – you can skip this step.

Here are some other ideas of what you can do with a PLR ebook:

1. Offer a sample chapter free to get people’s email addresses so they see the quality before they buy and you can keep promoting the full book to them

2. Take sections from it and turn them into articles that you can submit to article directories with a link to the ebook sales page in the resource box (or if you don’t want to sell the ebook, link to your Adsense website or affiliate products)

3. Read it so you know the material pretty well, then go to forums and use the information to make useful posts answering people’s questions about the subject, linking to your ebook sales page in your signature

I guess you could do the last one with resale rights ebooks too, but not the first two. That flexibility is why I would recommend buying a PLR ebook over a resale rights ebook every time.

For more details on how to use PLR ebooks, pick up a copy of Cash Avalanche – my ebook of ebooks.

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